27 Best Product Feedback Software Tools By Category

Dayana Mayfield profile image

By Dayana Mayfield

Last updated on Tue Feb 14 2023

Elon Musk once started a Twitter poll that asked users if they wanted an Edit button. Over 70% of four million users voted yes, prompting Twitter to acknowledge the need for an Edit button. Besides increasing user activity, the tweet caused Twitter’s stock value to soar briefly.

The incident proves that user feedback is still an invaluable instrument. However, Twitter is not the most effective product feedback tool. If you want a much more effective tool for gathering and analyzing product feedback, we’ve identified the best platforms for the job. Keep reading to discover the features that set these feedback tools apart from the rest.

Our categories of product feedback software tools:

  • Idea boards and feedback widgets

  • Survey tools

  • Product and website analytics tools

  • Product management software with feedback

  • Market research tools

Keep reading for the complete list!

Idea boards and feedback widgets

User feedback tools that offer idea boards and feedback widgets allow your customers to suggest ways to improve your website or product quality and performance. The widgets allow you to embed the feedback tool into your website or app, so users can easily access it to make recommendations. Below are the top tools that offer these features:

1. Frill


Frill is a highly rated product feedback tool that excels at simplifying hearing what your users want. It accomplishes this through a user-friendly feature suggestion and feedback software that you can embed into your app or website. Frill also comes with a roadmap and announcements tool for updating users about the actions you are taking regarding their recommendations.


  • Customizable web platform

  • Embeddable widgets

  • Idea upvoting

  • Multilingual

  • Single sign-on (SSO)


You can use Frill without paying (for up to 20 ideas), or opt for its $25 or $149 a month plan if you want access to more than 20 active user ideas.

Pros and cons

With Frill, you get a beautiful, clean user interface for all of the essential features you need for product feedback collection. The cost is one of the lowest on our list. However, as a simpler product, it might not work for large teams.

Frill costs just $25 per month and offers a free trial, so sign up and give us a try.

2. Acute


Acute offers embeddable widgets for collecting user feedback directly from your product. Your users can also submit feature requests via the widget.


  • Slack and Intercom integration

  • Feedback upvoting

  • Public feedback collection page


Acute is free until after you’ve collected 20 suggestions. After the free trial, you can opt for the $25, $50, or $99 monthly plan.

Pros and cons

Acute offers all of the basic feedback features you need, including widgets, statuses, and notifications. However, it doesn't offer advanced features or integrations.

3. AnnounceKit


AnnounceKit can help you with announcing product updates to users. You can also use the tool to collect feedback and gain insights into user reactions to your updates.


  • Multilingual

  • Slack and email notifications

  • Website and app integration


Depending on your budget and needs, you can opt for the $49, $99, or $249 monthly plan. AnnounceKit also offers yearly plans that reduce monthly payments by 15%.

Pros and cons

Like the name suggests, AnnounceKit is all about feature announcements. And while there are some basic feedback collection options, those aren't as robust as others on the list. This product might be a good fit for you if you already have a feedback tool and need better release notes and notifications.

4. HelloNext


Hellonext provides a single location where you can gather and analyze user feedback. Besides public feedback boards for collecting insights from everyone, Hellonext offers private feedback boards for collecting suggestions from specific individuals.


  • Feedback commenting

  • Unlimited tracked users and members

  • Domain and form field customization


$19 a month will get you one feedback board. Alternatively, pay $49 or $99 monthly to get more feedback boards.

Pros and cons

Because HelloNext's most affordable plan is $49 per month, you might be better off using Frill or another affordable option on our list. HelloNext offers some great features for enterprise companies, but if you don't need audit logs and Jira synching, then you should choose a lower priced plan elsewhere.

5. Upvoty


Upvoty offers feedback portals and boards that collect feature requests and allow users to upvote or downvote suggestions. You can use widgets to embed the feedback portal into your website.


  • Single sign-on authentication

  • Intercom and Jira integration

  • Product roadmap and changelog


You can pay as little as $15 a month to use Upvoty. However, if you want more than one feedback board and 150 tracked users, you will need the $35 or $59 monthly plan.

Pros and cons

Upvoty gives you product feedback software, product roadmaps, and a changelog all in one place. The pricing is affordable for small businesses, but they don't have the advanced security and integration features that enterprise companies might expect.

6. Savio


With Savio, you get a lot of integrations that make it easy to track product feedback and feature requests from a bunch of different sources. You can also setup a feature voting board to take new requests and offer upvoting.


  • Integrations with Slack, Intercom, HelpScout, Zendesk, and more

  • Feature upvoting

  • Synching with Jira


You'll pay $49 per month for up to 3 team mates or $99 per month for up to 10 team mates. On the latter plan, you'll also unlock most features.

Pros and cons

Savio is good if you have product feedback coming from a lot of different sources. However, if you want to train your customers to give you feedback in a central idea board, you can do so with a more affordable solution like Frill.

7. Nolt


Nolt is a simple product feedback software that lets you create feedback boards where customers can submit feedback and vote on each others' ideas.


  • Integrations with Jira, Trello, Slack, Discord and more

  • Single sign-on for users

  • Roadmap

  • Anonymous voting

  • Custom branding


You'll pay a flat $25 fee per month for every board you create.

Pros and cons

Nolt offers feedback collection and public roadmapping, but you don't get a changelog or announcement roll. So you'll need to layer on a separate software to keep your customers informed when you update your product. This can make for a messy workflow. However, the low pricing might be worth it to you.

8. UserVoice


UserVoice is a more robust product feedback software. You can use it to not only collect product feedback but to also manage product strategy, align with your internal team, and announce product updates.


  • Feedback portal and widget

  • Internal product strategy ideation

  • Feature announcements

  • Feedback collection on roadmap


UserVoice is designed for enterprise companies, and the pricing matches this fact. You'll pay a minimum of $799 per month as part of an annual agreement, with $1,499-per-month Premium subscription as the most popular plan.

Pros and cons

UserVoice might be worth the heavy price tag if you have a lot of product managers on your team that are struggling to get aligned internally. However, you can collect feedback on your current product and in-progress roadmap with more affordable solutions mentioned here.

9. UserReport


UserReport offers a variety of features to help you build more engaging products that customers love. You'll get a feedback widget and a survey widget to help you collect a variety of different types of product feedback.


  • Survey widget and feedback widget

  • Designed for media and content publishers

  • NPS score collection

  • Google analytics integration


UserReport doesn't publish their pricing, so you'll need to contact sales for a custom quote.

Pros and cons

Unlike others on our list, UserReport is designed for websites whose content is their main product. It's a fit for digital publishers, magazines, and bloggers. The Google Analytics integration can help you analyze your feedback and website analytics in one place. However, the high enterprise costs means it's probably only a fit for large companies.

Survey tools

Survey tools are product feedback tools that gain insights through survey forms filled out by your users. These tools automate most of the survey creation, collection, and analysis process to help you gain user insights quickly and efficiently. Some of the best user feedback tools that rely on surveys include:

10. Typeform


Typeform offers a simple way to create surveys, polls, and other forms for learning what your users want. The platform optimizes every feedback form to ensure users respond and provide accurate answers.


  • Slack, Mailchimp, Airtable, Salesforce, and HubSpot integration

  • Unlimited Typeforms and questions

  • Email notifications


The basic plan costs $25 a month, but survey forms will carry the Typeform branding. If you want to collect more than a hundred responses a month and have the Typeform branding removed, you can choose the $50 or $83 monthly plan.

Pros and cons

If you don't like Typeform's classic "one at a time" survey style, then you should choose another option on this list. Otherwise, you can't go wrong with Typeform's many templates and integrations.

11. Feedbackify


Feedbackify provides user feedback forms for collecting real-time insights from your website users. It takes just five minutes to create an account and integrate Feedbackify with your website.


  • Customizable feedback forms

  • Drag and drop interface

  • Customer privacy protection


Feedbackify only costs $19 a month, and you can collect feedback from unlimited users.

Pros and cons

Feedbackify offers a low price tag, but the UX is very outdated, so it might not offer the customer experience that you're looking to deliver to your audience.

12. Qualaroo


Qualaroo offers several ways to collect user feedback, but its most widely used tool is its survey form. The platform provides several survey templates, allowing you to choose and adapt the one that best fits your needs.


  • AI-powered analytics

  • App and website feedback collection

  • Net Promoter Score (NPS)


Qualaroo offers a 15-day free trial. After the trial expires, you can pay $80 monthly to embed the tool on one website. If you would like to embed the tool on multiple websites or apps, you can pay $160 monthly or get a custom Enterprise quote.

Pros and cons

Qualaroo has a ton of different ways to collect feedback—too many for most small businesses. But if you're in an industry other than software, you might enjoy all of the different options.

13. Jotform


Jotform is a fast solution for building survey forms for user feedback and suggestions. You can integrate survey forms with your site or SaaS apps your team uses.


  • Several form templates

  • 30-day money-back guarantee

  • 24/7 customer support

  • Integrations with back-end systems and payment processors


Jotform has a free plan that allows you to create five forms and collect up to a hundred submissions monthly. You can pay $24, $29, or $79 monthly to access more forms and submissions.

Pros and cons

Jotform offers so many integrations that you can certainly find another use case for it besides collecting feedback, which will help it pay for itself. However, it doesn't offer feedback management, comments, or upvoting.

14. SurveySparrow


SurveySparrow offers online and offline surveys for learning how your customers want you to improve. One of its most impressive tools is its Chatbot for Website, which uses AI to engage users and collect accurate feedback.


  • Several survey options

  • Embeddable surveys

  • Data analytics

  • Reputation management

  • Website chatbot


SurveySparrow offers a $99 monthly plan that provides access to most of its tools and allows you to collect up to 10,000 responses monthly. You can collect more responses by opting for the $499 monthly plan or get a custom quote for your unique business needs.

Pros and cons

SurveySparrow is a robust platform that can be used by customer experience, product experience, employee experience, marketing experience, and sales experience managers. However, as an enterprise solution, it's not a fit for most businesses.

15. Paperform


Paperform is similar to Jotform in that it offers online forms that can be used for a variety of purposes, everything from leads to feedback collection to orders and payments. You can even add images and videos to your forms to make them more engaging and informative.


  • Design templates for different types of forms

  • Integrations with sales, marketing, and other back-end systems

  • Calendar scheduling


You'll pay $20 per user per month for the Essentials plan and $40 per user per month for the Pro plan.

Pros and cons

Paperform is priced right for small businesses, and you can use it for many other things besides customer feedback collection. But you'll need a separate system to help you sort, prioritize, manage, implement, and respond to that feedback.

Product and website analytics tools

Product analytics tools provide insights regarding how your customers interact with your website or app. You can use this information to improve the user experience of your platform to ensure customer satisfaction. Below are some of the best analytics tools for getting user feedback:

16. Mixpanel


Mixpanel is a self-serve analytics tool that provides insights you can use to modify products and achieve higher user conversion, engagement, and retention. The platform accomplishes this by providing accurate reports regarding who uses your app or website and how they use it.


  • Interactive reports

  • Metrics monitoring and alerts

  • Scalable infrastructure


Mixpanel’s free plan is suitable for small or new businesses. However, you will need the $25 monthly plan if you want group analytics and other advanced features.

Pros and cons

Mixpanel is widely regarded as the best analytics solution for software companies and other digital products. If that's not you, consider one of the other options in this category.

17. Hotjar


Hotjar records what your users see when they use your product. You can review the recording to learn how users interact with your tool. Hotjar also provides heatmaps – a valuable tool that reveals the parts of your platform that users interact with the most. You can use the information to improve the less-used aspects of your product.


  • Heatmaps

  • Automatic data capture

  • Dozens of integrations

  • Desktop, tablet, and mobile compatible


Hotjar is free if you record less than 35 sessions daily. Opt for the $31 or $151 monthly plan if you need to record more sessions.

Pros and cons

Hotjar can be used in a variety of industries, but they really shine in the ecommerce space. If that doesn't describe your company, you can still get value out of this platform if you have a B2C business and want feedback on your website. But if you're looking for feedback on specific products, this isn't the platform for you.

18. Mouseflow


Like Hotjar, Mouseflow records the user journey and provides insights about the parts of your website users use the most or avoid. You can use the information to optimize your website user experience to boost engagement, conversions, and customer retention.


  • Heatmaps

  • HubSpot, Intercom, WordPress, and Google Analytics integration

  • Data download and export

  • Customizable dashboards


The Mouseflow free plan can support one website and 500 recordings per month. If you need to analyze more than one website or generate more recordings monthly, you can choose the $24, $79, $159, or $299 monthly plan.

Pros and cons

With Mouseflow, you can uncover the reasoning behind some trends in your Google Analytics data, which is great for knowing what people think of your product pages. However, to collect feedback on your product itself, try one of the other categories on our list.

19. UserInput


You can use UserInput to measure the site navigability and user experience of your ecommerce site. The tool works by recording users interacting with your site and assigning experts to identify areas for improvement.


  • Conversion optimization ideas

  • User recording and video reviews

  • One-time price


Instead of monthly fees, UserInput charges one-time payments for its website analysis services. If you pay $49, one person will review your site. Alternatively, you can get feedback from multiple professional testers by paying $199 or $299.

Pros and cons

UserInput is great for briding the worlds of product feedback software and website software. You can collect feedback on both your site and your products. Collect specific comments and videos from website users, as well as average stats on what people are most attracted to. The platform isn't a fit outside of the ecommerce industry, however.

20. Amplitude


Amplitude provides actionable insights regarding all aspects of your digital product and customer experience. You can use the data to improve your understanding of customer behavior and optimize your product to outperform competitors.


  • Data management

  • Improvement recommendations

  • Predictive analytics and behavioral reports


If the Amplitude free plan does not meet your needs, you can upgrade to a paid plan. The pricing information for the paid plan is not publicly available, but you can contact sales for a custom quote.

Pros and cons

Amplitude is a great product analytics platform for software and other digital products. It can also be used by corporate website experience teams. But, it doesn't have much to offer outside of these industries, and it is designed for enterprise companies.

Product management software with feedback

These platforms offer feedback collection inside of software designed for product managers. PM tools typically offer roadmapping, and might also include features for bug testing, feature prioritization, in-product guides and walkthroughs, NSAT score collection, and more.

21. Pendo


Pendo is a great fit for product teams that want to combine user onboarding with product feedback. It opens up communication between product managers and users for a very tight feedback loop.


  • Product analytics

  • User feedback collection

  • In-app guides and walkthroughs

  • Public or internal product roadmaps

  • Mobile analytics


Pendo is free for up to 500 monthly active users (MUAs). The Starter plan costs $7,000 per year and higher-priced plans come with custom pricing.

Pros and cons

While Pendo is free for up to 500 MUAs, the price tag is really steep for their lowest plan, meaning this won't be a fit for most SaaS companies. If you can afford it or you're scaling quickly, go for it. The all-in-one aspect might be worth the cost, especially if multiple teams can get value from it.

22. ProductBoard


ProductBoard is a classic, tried-and-true platform for product managers. You can centralize feedback, validate your ideas, and build roadmaps that are public or private.


  • Roadmap management

  • Feedback boards

  • Integrations for feedback and workflows

  • Idea validation

  • Feature release announcements


The Essentials plan costs $20 per user per month and the Pro plan costs $80 per user per month. More advanced plans are available.

Pros and cons

Because there are plans that work for both small companies and enterprises, you can't go too wrong with ProductBoard. However, for small SaaS companies, the feature set might be unnecessarily complicated.

23. ProductPlan

Product Plan

ProductPlan is very similar to ProductBoard in that it allows product managers to create both private and public roadmaps to manage internal alignment and communication with users.


  • Roadmapping

  • Feature prioritization

  • Integrations with Slack, Jira, and more

  • Team collaboration


The Basic plan costs $39 per user per month and the Professional plan costs $69 per user per month.

Pros and cons

If you're looking for the lowest-cost plan, you'll get more bang for your buck with ProductBoard, but if you're looking for a mid-tier plan with great integrations, then you should opt for ProductPlan.

24. Usersnap


Usersnap is a product feedback software that is trusted by B2B companies, consumer tech companies, and digital publishers. You can collect feedback in a variety of ways.


  • Feedback menu widget

  • Surveys with conditional questions

  • Public requests with upvoting

  • Mobile surveys

  • Multi-lingual feedback collection


The Startup plan costs $69 per month, the Company plan costs $129 per month, and the Premium plan costs $249 per month. Enterprise plans start at $2,379 per month.

Pros and cons

Usersnap is a great fit if you want to combine product feedback collection, user research, user testing, and CX measurement in one place. The platform is only a fit for collecting feedback on digital products, content, and websites, however.

25. Aha!



  • Roadmapping

  • Product feedback collection and crowdsourcing

  • Feature prioritization

  • Automated feedback analysis


Keep in mind that you'll need to purchase different products (namely Aha! Ideas and Aha! Roadmaps) to get the features described here. Aha! Ideas starts at $39 per user per month and Aha! Roadmaps starts at $59 per user per month.

Pros and cons

Aha! does offer some advanced features, such as the automated feedback analysis, but it does cost a lot more than other feedback collection and roadmap software on our list, so only choose it if you need the extra features.

Market research tools

Brands use market research tools to gather relevant and accurate data through surveys and other tactics. You can use the data to understand your target audience and how to create products that win them over.

26. Veylinx


Unlike other market research tools, Veylinx goes beyond leveraging surveys to gain customer insights. The tool uses transactional learning to forecast consumer behavior, enabling you to satisfy user needs before customers even realize they have such needs.


  • Purchase-behavior analysis

  • Proven methodology


Veylinx’s pricing information is not publicly available, but you can contact sales for a custom quote.

Pros and cons

Usersnap is great if you want to combine feedback collection, user research, user testing, and CSAT measurement. Keep in mind that the platform is only a fit for feedback on digital products, content, or websites, however.

27. Resonate


Resonate is an AI-powered platform that gathers user data, analyzes it, and provides easy-to-understand reports. You can use the recommendations in the report to improve your product and better serve your users.


  • Real-time insights

  • Personalized platform view

  • Data ecosystem integration


You can contact Resonate to request a demo and custom quote.

Pros and cons

Resonate is a great fit if you're looking to take your feedback collection to the next level with AI. But this platform is only designed for enterprises and is focused more on marketers than product managers or innovators.

Which product feedback software tool is the best?

Every product feedback software tool has unique advantages and disadvantages. Pick the right tool for your company by selecting one that fits your budget and offers the features needed to gather the insights you need. For example, if you need user feedback from people using your app, getting a product feedback tool that only integrates with websites will be a waste.

Frill is one of the best tools for gaining customer insights because it’s user-friendly, scalable, and versatile. You can integrate it with your app or website or use the standalone web platform.

Collect customer feedback for your SaaS app by starting a free trial of Frill today.  

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