UserVoice Versus Canny: The Ultimate Feature Showdown
Last updated on Tue Apr 01 2025
In the SaaS game, staying close to your users is not optional. It's survival. That’s where tools like UserVoice and Canny step in. Both offer robust feedback management systems built to help product teams prioritize, validate, and ship what matters most. But when it comes to choosing the right one for your company, the differences start to matter.
This breakdown compares the two platforms head-to-head across six core feature categories, from customer feedback and roadmaps to enterprise readiness and product strategy. Each section calls a clear winner, based on who brings more value to the table. No fluff, no bias. Just a real-world look at which platform delivers better where it counts.
Let’s dive into the comparison.
UserVoice versus Canny: Features
Below, we compare these two platforms for six important feature categories.
1. Customer feedback
Winner: Canny
Both UserVoice and Canny bring powerful tools to the table for collecting and managing customer feedback. UserVoice centralizes input across teams and channels, offering a polished portal and integrations with tools like Zendesk and Slack. Canny, however, takes the edge with its feature voting board, user identification, and the ability to group similar feedback automatically. It closes the loop with bulk responses and updates that make customers feel heard. Canny makes feedback part of the customer experience, not an afterthought. For speed, transparency, and internal alignment, Canny wins this round.
2. Upvoting, announcements, and other forms of customer engagement
Winner: UserVoice
Both platforms offer strong engagement features. Canny nails the basics with a solid upvoting system, a clean changelog, and in-app notifications to promote new features. It helps teams close the loop and keep users informed. But UserVoice takes this category further. It’s built to deeply engage users throughout the product cycle, offering public status updates, direct outreach campaigns for follow-up feedback, and tools to gather more context from engaged users. UserVoice doesn’t just notify; it builds trust. It’s better suited for product teams looking to drive real conversations, reduce churn, and strengthen long-term customer relationships.
3. Roadmap planning
Winner: Canny
Both platforms offer strong roadmap tools that keep teams aligned and customers informed. UserVoice helps teams collaborate internally with customizable roadmaps and shared views tailored by team or function. It brings clarity to strategy and makes feedback-driven planning easier. That said, Canny pulls ahead with its prioritization scoring, seamless syncing with tools like Jira and GitHub, and flexible public or private roadmaps. It’s built for action, not just alignment. Canny makes it simple to score, rank, and push top requests into your workflow—closing the gap between feedback and execution. For roadmap planning that drives momentum, Canny takes the win.
4. Team collaboration
Winner: UserVoice
Both UserVoice and Canny help teams capture internal feedback and stay aligned. Canny makes it easy for teammates to chime in, submit ideas, and follow updates across departments. It prevents ideas from getting lost in Slack or one-off conversations. But UserVoice brings a deeper feature set to the table. With tailored views for engineering, marketing, and customer success, it aligns the whole organization around product strategy. Real-time integrations with Slack and Microsoft Teams keep everyone informed, while customizable reports help teams share insights and drive alignment. For companies that need more than a basic feedback inbox—for those needing structure, transparency, and true cross-functional collaboration—UserVoice delivers. It’s the clear winner when it comes to enabling full-scale teamwork around the product.
5. Enterprise readiness
Winner: UserVoice
Both platforms offer solid enterprise capabilities—SOC II compliance, GDPR readiness, and robust integrations. Canny provides essential features like feedback automation, SSO options, and CRM connectivity. It’s reliable and easy to implement across large teams. But UserVoice goes further. It delivers a full-scale, end-to-end system tailored for enterprise product management. With dynamic segmentation, deep Salesforce integration, branded communication, AI-powered idea merging, and advanced analytics, UserVoice handles volume and complexity better. Dedicated onboarding, white-glove support, and localization features round it out. For companies operating at scale and needing true enterprise-grade feedback infrastructure, UserVoice leads the pack.
6. Product research and strategy
Winner: UserVoice
Canny helps product teams stay close to customer needs with organized feedback and prioritization tools. It’s effective for surfacing popular requests and understanding user pain points, but it stops short of supporting true product validation or long-term strategy. UserVoice, on the other hand, is built for product managers who need more than just a backlog. It offers research tools like guided microsurveys, feature validation workflows, and analytics enriched by CRM data. Teams can segment feedback by account size, evaluate impact with real metrics, and align roadmap decisions with strategic business goals. With UserVoice, product research is continuous and baked into every decision. For companies that take product strategy seriously, UserVoice is the platform built to support it.
UserVoice versus Canny: Pricing
UserVoice offers four pricing tiers tailored to different team needs. The Growth plan starts at $899/month for up to 1,000 users and includes web and in-app feedback collection. The Team plan is $1,199/month, enabling feedback via customer-facing teams and integrations for up to 3,000 users. The Strategic plan, at $1,349/month, combines all features and scales to 5,000 users. For larger organizations, UserVoice provides custom-priced Enterprise plans with advanced support for multiple products and teams.
Canny offers a Free plan with essentials like private boards and one integration. The Starter plan is $79/month, adding unlimited posts and a custom domain. Growth, at $359/month, includes advanced AI, segmentation, and admin roles. Business plans are custom-priced, with add-ons like white labeling and Salesforce integration available.
Canny is significantly more affordable than UserVoice, making it a solid choice for teams that don’t need all the advanced enterprise features. UserVoice brings powerful tools for large organizations, but the price reflects that complexity. That said, there are leaner, more budget-friendly Canny alternatives like Frill that deliver essential feedback, roadmap, and announcement features at a fraction of the cost.
UserVoice versus Canny: Reviews
Both UserVoice and Canny maintain strong reputations, with overall ratings above 4 stars on G2 and Capterra. However, Canny edges ahead with slightly higher scores. The main differences come down to ease of use and value for money, where UserVoice tends to score lower.
Canny reviews:
UserVoice reviews:
UserVoice versus Canny: Support
Both UserVoice and Canny offer strong support options, including live chat and access to customer success managers for onboarding and ongoing guidance. Canny also provides a private Slack channel for Growth and Business plans, which helps teams stay closely connected with their support rep. UserVoice, on the other hand, includes dedicated CSMs and tailored onboarding sessions, especially on higher-tier plans. Both platforms are well-regarded for responsiveness, though UserVoice’s support is geared more toward complex enterprise needs.
Frequently asked questions
Get answers to important questions.
What are the most robust platforms for customer feedback management?
Productboard, ProductPlan, Pendo, and Usersnap are top choices for teams that need depth. These platforms offer advanced roadmapping, feedback segmentation, internal collaboration, and strong analytics capabilities.
What are the most affordable platforms for customer feedback management?
Frill, Upvoty, Hellonext, and Nolt offer clean, simple tools for collecting, managing, and prioritizing user feedback—ideal for lean teams and fast-moving startups.
What features should enterprise companies look for?
Enterprise teams need SSO, advanced permissions, audit logs, user segmentation, CRM integrations, and custom workflows. Dedicated onboarding, localization, and SOC II compliance are also key. At scale, the platform must support cross-team collaboration, large volumes of feedback, and strategy alignment across multiple product lines.
What features should startups look for?
Startups need fast setup, simple UX, and affordable plans. Prioritization, basic integrations, a public roadmap, and upvoting help teams validate ideas quickly and avoid wasting dev time.
What features should mid-sized companies look for?
Mid-sized teams should look for feedback categorization, internal collaboration tools, integrations with tools like Jira or Slack, and scalable roadmapping. Flexibility and automation are key as teams grow.
Both UserVoice and Canny are strong platforms with their own strengths, depending on your team's size, goals, and complexity.
If you’re looking for a simpler, faster, and more affordable way to manage feedback, roadmaps, and announcements, check out Frill. It delivers the core features most teams need—without the enterprise price tag or learning curve.